Learn how to intentionally shape the way others perceive your leadership.
More than just a logo, a typeface, or an image, a brand is a powerful reputational asset. Organizations have brands, and so do people. (YOU have a brand, whether or not you are being intentional about building it.) In this webinar, we’ll delve into the essence of “you,” exploring the confluence of your values, talents, aspirations, and actions. You’ll learn how to discover and articulate your unique value proposition as a leader and capture it in a personal brand statement.
What You’ll Learn
By the end of this webinar, you will be able to:
- Leaders/Influencers and their brands
- Your brand versus your reputation
- Building your brand from the inside out
- Aligning values and behaviors
- Crafting a personal brand statement
Christa Kirby
VP of Talent Development and Global Practice Director for Management and Leadership at CEG
Lisa Cox, a trainer, coach, and consultant with Corporate Education Group, has over 23 years of experience in the professional development of associates, managers, directors, and senior-level leadership. She assesses and analyzes organizations and develops, implements, and evaluates customized training programs based on their needs and goals, delivering both virtually and face-to-face. Her certifications include Certified Professional Behavioral Analyst (CPBA), Certified Professional Values Analyst (CPVA), Situational Leadership Facilitator, and Diversity Champion and Trainer.